Introduction Conversion rate optimization (CRO) is the process of improving your website or landing page to increase the percentage of visitors who take a desired action, such as making a purchase or filling out a form. It is an essential aspect of digital marketing and can greatly impact the success of your online business. In this guide, we will explore the basics of conversion rate optimization and provide you with practical tips on how to turn clicks into customer conversions. Understanding Conversion Rates Before diving into CRO strategies, it is important to have a clear understanding of what conversion rates…